DIA Group and the Spanish Basketball Federation, FEB, have signed an agreement for the next two seasons in which the distribution company shall become the main sponsor of the women's basketball league. The competition, which will be renamed Liga Dia, will be broadcast in its entirety and, for the first time in history, by TVE's Teledeporte channel with the participation of 14 teams from different cities.

Continuing with the objective of developing the digitization process of the company, DIA is launching a new exclusive App that improves the online shopping experience, streamlining the entire process and providing new functionalities that help the customer simplify the operation. This way, online shopping at DIA from mobile devices will now be easier, faster and more convenient, and will be done in less than five minutes, a record time.